Why Drupal? (What is a CMS anyway?)

The New Web Reality
Online brochures are no longer adequate to capture your customers' attention, community building is what's required today. If you think about it,  what are your core customers but your own 'Community'.

Safely give clients access to private content.
Blogs, event calendars & forums help build loyal customer community.
Easily update your content, keep it fresh and stay up top in the search engine rankings.
Integrate with social sites like Facebook or viral ones like YouTube

Drupal CMS benefits include: more

  1. Engage new & existing clients via the web
  2. Offer transparent access to your unrealized internal assets
  3. Flexible and powerful user based access
  4. Keep your search ranking high = Fresh Content (SEO)
  5. RSS = Really Simple Syndication (Newsfeeds like Reuters)
  6. Community = Word of mouth Collaboration & Workflow -- Same CMS system is used internally to smooth business processes and effectively capture information generated in your organization.

Case study- YAHOO: more

  1. Improve communication between departments with shared projects
  2. Track changes with versioning
  3. Increase productivity with group workspaces
  4. No duplication of effort
  5. Company FAQ and employee manual
  6. Use for internal discussion, collaborative decision making